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  • Phase 1: Registration
    • Applicants are on-boarded automatically by the competition website and segmented into appropriate categories based on their stage: Idea, Early, Growth.
  • Phase 2: Accelerate 1
    • Applicants are invited to participate in Accelerate 1 and learn from a series of virtual training opportunities to sharpen their skills regardless of their stage (e.g. pitch training).
  • Phase 3: EWC Competitions
    • Applicants compete against others globally in EWC Competitions around the world. Winners are selected from nations around the world as “Global Finalists” and advance to Phase 4.
  • Phase 4: Accelerate 2
    • All “Global Finalists” are invited to participate in a structured virtual bootcamp comprised of two or three cohorts organized by Idea Stage, Early Stage and Growth Stage. Teams participate in weekly 90-minute cohort-level workshop and direct one-to-one mentorship sessions designed to explore unique challenges, uncover applicable solutions and refine their pitch and presentation. This phase is mandatory for idea stage startups but optional for early and growth stage startups.
  • Phase 5: Assess
    • Global Finalists are evaluated based on their performance in Phase 4 for Idea Stage Applicants, and due diligence. The top 100 are selected as the “EWC 100” and one representative per Team is provided with complimentary airfare and hotel accommodations for the Global Finals.
  • Phase 6: Global Finals
    • The EWC 100 are invited to participate in an intensive preparation bootcamp hosted at the King Abdullah University of Science and Technology (KAUST) before competing live on stage for prize packages including $1 Million USD in cash and millions of dollars more in other services and support.
  • Phase 7: Post-EWC Support
    • All Global Finalists are enrolled in the GEN Starters Club, providing a global peer network, mentorship and other support services to help members, especially after the EWC, reach their full potential. Other partners may be engaged to provide post-EWC support.

Section 3: Timeline

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  • Phase 1: RegistrationsFebruary through July


  • 2: Registration and Accelerate 1February through AprilJune
    • Open Call and Registrations
    • A collection of educational curriculum and training opportunities is made available online to prepare Participating Teams to compete in the EWC Competitions around the world.
    • While participation in Accelerate 1 is not a mandatory requirement in countries where there is a National Final for judging and assessment, it is highly encouraged for all entrants.
    • Applicants, however, that are based in a country without a National Final Competition must complete Accelerate 1 to compete in the global pool.
    • Applicants will be informed if they are in a country without a National Final Competition between May 1st to June 1st15th, 2020, providing a month for early entrants to remain eligible to compete for a slot as a Global Finalist. Global Pool applicants are required to complete Accelerate 1 and will be given a deadline at time of notification (typically two weeks).
  • Phase 3: EWC CompetitionsMay July through JulyAugust
    • Once registered to participate in EWC, a National Organizer will be in contact with Applicants.
    • All information will be sent to the email address provided in the registration – applicants are responsible for ensuring that the email provided is functional and that correspondence is read on a regular basis.
    • The National Organizer reserves the right to extend or shorten the application period at its sole discretion within the global calendar and EWC guidelines.
    • Applicants who are from countries without a National Organizer and who complete Accelerates will compete virtually as part of an EWC Global Pool (see Accelerates 1).
    • Global Finalists will be announced on an ongoing basis as reported by National Organizers and the Global Pool judges on the EWC website and in social media.
    • Applicants selected by their National Organizers to represent their country are invited to register for Accelerate 2 in order to improve their chances of being selected as part of the EWC 100 that will compete at the Global Finals.
    • Global Finalists may be required to update and submit supplemental information including funding details about their startup on the application section of the EWC Platform.
    • The EWC Global Team will assign a number of Global Finalist slots to each nation, taking into consideration the following criteria: number of eligible entrants per category; whether there is one or more live national finals events in that country; and population. While most countries will graduate one winner as a Global Finalist, the nations with the largest competitions may graduate more for a maximum of 10 Global Finalists.
  • Phase 4: Accelerate 2June August through AugustSeptember
    • Accelerate 2 will be available from June August through August September 2020, with early winners joining early cohorts.
    • Accelerate 2 is mandatory for all Idea Stage Applicants and optional for all Early and Growth Stage Applicants.

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    • Based on Accelerates 2 activities and due diligence, EWC 100 teams may be reevaluated for stage placement. If Applicants participating in the growth stage are classified as “Hypergrowth”, they will be competing in this category at the global finals for a chance to receive a special recognition package.
    • Oct 1st: EWC Announcement of “EWC 100” invited to pitch live at the Global Finals.

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  • Evaluation Criteria - Global Finalists
    • Applicants participating in the initial round of EWC Competitions will be evaluated based on the following criteria to determine if they advance to the next round:
    • Product: 30%
      • Traction:  How How is the company's market traction and organic growth? Is their growth accelerating? 
      • Customer Validation: Is there evidence that this company is delighting customers, building loyalty and retaining users?
      • Value Proposition: Is there a clear product roadmap to increasingly provide excess value to users/customers?
      • Differentiation: Does the company have a clearly differentiated and sustainable advantage or claim to fame?
      • ExclusivityExclusivity:  Does Does the team own or have access to the intellectual property of the product or technology proposed for the venture? 
    • Potential: 25%
      • Market Need: Is there a clear market need presented?
      • Market Potential: How big can this business get? Are they attacking either a massive addressable market or a small, but rapidly growing market?
      • Tailwinds: Is the market opportunity being propelled by technology, economic or cultural tailwinds? 
      • Market Share: Is the company positioned to be the obvious leader in the market?
      • Network Effect: Is the company positioned to benefit from network effects or natural virality?
      • Competitive Advantage: Has the team articulated a clear competitive advantage –first mover advantage, network effect, etc.?
    • Predictability (Business Model): 20%
      • Scalability: Is the business model scalable?
      • Revenue: Does the company have a business model that generates recurring revenues or a formula that produces predictable operating results?
      • Economics: Do unit economics make sense? How feasible is the company's roadmap towards profitability?
      • Growth: How sustainable is their growth rate? What are the underlying assumptions to maintain such a rate?
    • People: 25%
      • Experience: What is the experience and reputation of the Founding Team? Do they have a mix of experience, skills and vision to build a breakthrough company?
      • Track Record: What is the team's track record? Does the founding team have experience solving problems and accomplishing things together?
      • Talent: Has the company shown its ability to attract and retain top talent (as employees, advisors, etc.)?

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  1. Global Organizers
    1. Three (3) organizations are considered the Global Organizers of the Entrepreneurship World Cup: Misk Global Forum, Global Entrepreneurship Network and The Global Education & Leadership Foundation.
  2. National Organizers
    1. There is only one (1) National Organizer per country coordinating national and regional competitions towards one global final. However, in the case of countries with a population of more than 200 million, there may be more than one national final competition driven by multiple organizers.
    2. National Organizers agree to be inclusive of different elements of their national ecosystem and, where possible, develop a National Leadership Team to ensure that there is a coordinated strategy for the country, and diverse communities and regions are represented.
  3. EWC Flagship Events
    1. Global Organizers will be leading EWC Competitions at special Flagship Events where global finalists will be selected. The calendar of activities and events will be available in the official webpage: https://entrepreneurshipworldcup.com
  4. Global Finalists
    1. Criteria for Number of Global Finalist Slots per Country: The number of applicants that advance beyond the first round will vary from country to country and is determined by the following:
      1. Number of entrants
      2. Population
      3. Maturity of ecosystem
      4. Whether countries had a live final
      5. Whether countries had regional finals within the country
      6. Whether countries achieved the minimum pool of applicants per category
      7. Whether countries have followed the EWC Guidelines
    2. Stage or Sector: Organizers reserve the right to focus on a particular stage or sector relevant to the country and provide national prizes accordingly. However, they must observe the following: 
      1. Countries with a minimum of 5 Global Finalists must guarantee representation of all stages – Idea, Early and Growth.
      2. Organizers must register Global Finalists within the deadlines to enter Accelerate 2.
    3. Guaranteed EWC 100 Slots: The top thirty-five (35) performing countries – based on the criteria outlined above in item III (a) – will have one (1) guaranteed slot at the EWC Global Finals and up to (3) guaranteed slots for larger countries with a population of more than 200 million. 
      1. Global Finalists selected among the top performing countries must successfully complete the submission requirements in order to qualify for the Global Finals.
  5. Principle of Confidentiality
    1. The Organizers: Misk Global Forum, Global Entrepreneurship Network and The Global Education & Leadership Foundation; Mentors and Judges, and any other person involved in the Entrepreneurship World Cup, will maintain faithful enforcement of the Principles of Confidentiality of the projects presented by the teams for EWC in accordance with the Rules, Terms and Conditions.
    2. All information submitted by the Applicants is considered confidential. Applicants will be asked to provide a brief company description, pitch deck, logos, profile pictures and/or other material that will be made available to the public through the EWC official channels, Organizers’ websites and social media channels. Websites listed by Applicants will be considered public information. During all related competitions, pitch decks will be reviewed by the judges who have previously agreed to maintain confidentiality of the information presented.
  6. Tax and Legal Considerations
    1. The cash prizes awarded may have legal or tax implications for the Applicant’s domestic tax status in their country. Taxes will be entirely the responsibility of the winners. The Organizers hold no responsibility with these or any related tax or legal obligations of the winners.
  7. Acceptance of the Terms and Conditions of the Entrepreneurship World Cup
    1. Registration to the Entrepreneurship World Cup, constitutes acceptance of the Applicant(s) to the Rules and Terms and Conditions included at entrepreneurshipworldcup.com.

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